Effective Date: 9^th March 2026
Last Updated: 9^th March 2026

1. Introduction

At Diet Rite, your privacy is important to us. This Privacy Policy explains how we collect, use, store, and protect the personal information you provide when using our website, online forms, or marketing funnels. By interacting with our website, you consent to the practices described here.

2. Information We Collect

We may collect the following personal information:

• Name and contact information (email, phone number)
• Demographic information (age, gender, location)
• Health and dietary information voluntarily provided
• Payment or billing information (if applicable)
• Interaction data, including website usage, forms, or funnel engagement

Sensitive information, such as health or dietary details, is collected only with your explicit consent.

3. How We Use Your Information

We use your personal information to:

• Provide services, consultations, or products requested
• Send updates, newsletters, and marketing communications (with consent)
• Respond to inquiries submitted via forms or chatbots
• Improve our website, marketing funnels, and user experience
• Comply with legal and regulatory obligations

We ensure that we process only the information necessary for these purposes.

4. Consent

By submitting your personal information, you consent to:

• Collection, storage, and processing of your data
• Receiving communications relevant to your inquiries or subscriptions
• Contact via email, phone, or messaging platforms (if opted-in)

You can withdraw your consent at any time by contacting us at info@dietrite.co.za.

5. Sharing Your Information

We do not sell your personal information. We may share data with:

• Service providers who assist in delivering our services (e.g., email platforms, CRM tools)
• Legal or regulatory authorities when required by law

All third-party providers are required to maintain the confidentiality and security of your information.

6. Data Retention

We retain personal information only as long as necessary for the purpose it was collected or as required by law. Once it is no longer needed, it will be securely deleted or anonymized.

7. Security

We take appropriate technical and organizational measures to protect your information from:

• Loss, theft, or unauthorized access
• Unlawful processing
• Accidental destruction or damage

While we strive to protect your data, no online system is completely secure.

8. Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or outdated information
• Request deletion or restriction of your data
• Withdraw consent for processing at any time
• Lodge a complaint with the Information Regulator if your information is mishandled

To exercise these rights, contact us at info@dietrite.co.za.

9. Cookies and Tracking

Our website may use cookies and similar technologies to:

• Enhance your user experience
• Analyze website traffic and engagement
• Personalize content and marketing messages

You can manage cookie preferences through your browser. Cookies do not store sensitive personal information.

10. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be reflected in the “Last Updated” date. Please review this page periodically to stay informed.

11. Contact Information

For questions, complaints, or privacy-related inquiries:

Email: info@dietrite.co.za
Phone: +27 82 495 4954

Diet Rite is committed to protecting your privacy and ensuring your personal information is handled securely and responsibly.